For All You Growth Engineers Out There

Sat, 26 Feb 2011 16:11:00 -0500

Here you’ll find tips, techniques, ideas, observations and the occasional rant about growing a business and the issues faced by the good folk who take this on as their life’s work.

Much of this is going to sound like marketing how-to’s, but if you truly put your customer at the center of everything you do, then the distinction between “marketing” and “business” pretty much disappears.

My view: marketing should be a profit center, not a cost center — and pulling that off requires an intellectual discipline more akin to engineering than you might expect.

If you find this material interesting or helpful, then by all means follow this page and rate it by clicking on the stars in the right column (especially that one on the far right).

Also please feel free to comment or email me at scott@growthagent.biz.

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The Growth Agent

For All You Growth Engineers Out There